Image creative
A focused product image, a readable message, and one invitation to act. Useful when the idea is clear at a glance.
See this design in contextAI ad creative generator
Image and video ads.
Created. Edited. Checked.
Turn your product and customer insight into image ads and edited videos. Aitoma handles the script, design, editing, and creative checks. You approve the message and decide what to test.
Get my free playbookYour free playbook comes first. Choose a plan when you’re ready to create.
From the message to the finished creative
Illustrative creative · Explore the Woofing video breakdown
Before the visual,
find the reason to care.
An ad starts with a customer and a decision. Give the creative a clear job before choosing the words or format.
Different formats.
One clear message.
Use the format to make the idea easier to understand.
Presenter-led video
A script brings the customer’s situation into the story. Product scenes and captions help make the explanation concrete.
See the presenter editProduct in motion
Use product views, visual sequences, and editing to show how something works or where it fits into everyday life.
Explore the app storyExamples of creative output. They are not presented as customer testimonials or measured ad winners.
Bring the facts.
Give the creative a direction.
Your website is the starting point. Current product details make the brief useful.
The product and the offer.
Share the product page, current price or promotion, and the landing page the ad should open. Include offer dates and conditions so the creative and destination tell the same story.
The details that must stay true.
Supply approved product photos, packaging, or current app screens. If the ad demonstrates a physical action or a software feature, include a reliable reference for how it works. A product image alone may not establish that behavior.
The audience and the question.
Name the buyer, the hesitation you want to address, and the next action. Add brand examples, wording to preserve, and any claims the creative must avoid. Use the creative brief template to keep these decisions together.
The versions you want to test.
Specify the placement, format, language, and the difference between versions. Two openings for the same offer answer a different question from two different offers. Record the comparison in your ad creative testing plan.
Make the next test
easier to learn from.
Change something deliberately. Keep a record of what you are trying to find out.
Same offer.
A different hook.
Lead with a customer question in one version and a product demonstration in another.
Same message.
A different format.
Compare an image with a short video while keeping the promise and destination consistent.
One observation.
A useful next question.
Consider audience, spend, placement, and sample size before attributing a result to the creative.
This is a planning framework, not a claim that a specific variant will outperform another.
Prepared for your review.
Under your control.
The brief becomes the creative.
Research and positioning inform the concept. Scripts, images, editing, and quality checks bring it together into a finished asset.
You approve the message and the spend.
Review product claims, offer details, and the final creative. Campaign preparation and launch are separate from creating an asset; approve the plan and budget before anything runs.
A few things you might be wondering.
Clear answers before you get started.
Can I create both image and video ads?
Yes. The creative workflow covers images and edited videos. Choose the output around the message, destination, and requirements of the placement you plan to use. For multiple versions, define the concepts, formats, and languages in the creative scope planner before production.
Will the creative match my brand?
Your website and brand playbook provide the starting direction. Review the result for product accuracy, tone, and visual preferences, and request refinements before approval.
Does creating an ad launch a campaign?
Creating the asset and launching a campaign are separate actions. Account connections and the campaign workflow determine how you can publish. You review the campaign and approve the budget.
Will this lower my advertising costs?
Creative is one part of an advertising result. Audience, offer, landing page, budget, and measurement also matter. Use the output in a defined test; we do not guarantee acquisition costs or return on ad spend.
Can I see examples before choosing a plan?
Yes. Watch the creative on this page and open the linked scene breakdowns, or browse the finished creative library. Your free playbook gives you a brand-specific direction before you choose a content plan.
Give your next ad a clearer direction.
Start with your brand playbook. Understand the customer, the message, and the next idea worth testing.
Get my free playbookFree brand playbook. No card required.