AI VIDEO WORKFLOW STARTER KIT — AITOMA

Five blank records for a small business planning, reviewing and learning from marketing videos. No signup, macros, scripts or external spreadsheet connections.

START WITH ONE VIDEO
1. Complete 01-creative-brief.txt before production. Identify the audience, question, message, verified sources, destination and review criteria.
2. Use 02-production-timing-log.txt while working. Record each candidate, including failed attempts. Keep active person-minutes separate from elapsed time and waiting. For an estimate before production, enter your own assumptions at https://aitoma.ai/tools/content-workload-estimator . The kit contains no benchmark times.
3. Open 03-creative-review-checks.csv in a spreadsheet. Use one row per check or recheck. Record the file version and timestamp. Use Pass, Revise, Blocked or Not applicable as appropriate. A passing check does not approve the whole video. Never mark an unresolved product claim as passed just because the edit looks good.
4. If running an ad experiment, complete 04-ad-testing-plan.txt BEFORE launching. Define the question, outcome, guardrail and evaluation rule. For an organic observation, do not call two posts a controlled experiment merely because their metrics differ.
5. After the planned review point, complete 05-campaign-learning-log.txt. Record the metric definition, denominator, report source and alternative explanations. Propose a next brief only as strongly as the evidence supports. Inconclusive is a valid result.

USE AND SHARE
TXT files open in any text editor. CSV opens in common spreadsheet tools. Duplicate blank files for new jobs and keep version IDs consistent. These files do not analyze video, verify claims, calculate statistical significance, publish posts or authorize advertising spend.
Do not place passwords, account credentials or private customer information in copies you share. Final business approval and publishing authorization remain separate decisions.

READ THE WORKED EXAMPLES
Production workflow: https://aitoma.ai/guides/publish-ready-ai-video
Timing: https://aitoma.ai/guides/content-production-time
Review: https://aitoma.ai/templates/creative-review
Testing: https://aitoma.ai/guides/test-ad-creatives
Learning: https://aitoma.ai/templates/campaign-creative-learning-log

Produced by Aitoma. Public contact: hello@aitoma.ai
